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Fujifilm Announces LiPlay Hybrid Camera/Printer Share This on LinkedIn   Tweet This   Forward This

12 June 2019

Fujifilm Corp. has introduced its hybrid instant camera instax mini LiPlay, which supports credit-card-size film and prints on the spot in the smallest and most lightweight instax package yet.

LiPlay. Blush Gold, Stone White and Elegant Black (for those formal occasions.

New features include a Sound function to send a voice message or other audio data as a QR code in the photo print and a Direct Print function to print images from your smartphone on instax film.


Highlights of the LiPlay include:

  • Hybrid digital/instant film camera
  • Accepts Instax mini instant film
  • Produces credit card-sized prints
  • 1/5" CMOS sensor 2560x1920 resolution
  • Fixed 28mm f2 lens (35mm equivalent)
  • 2.7" 230k-dot LCD monitor
  • Bluetooth for smartphone connection
  • App for printing, adding filters/frames
  • Integrated flash
  • Selfie mirror
  • Audio recording with QR code playback


Specifications for the LiPlay include:

Sensor 4.9-megapixel 1/5 type CMOS sensor
2560x1920 resolution
Storage Internal memory
Monitor 2.7-inch 230,000-dot LCD
Shutter 1/8000 to 1/4 second
ISO Auto, 100 to 1600
Autofocus Yes
Live View Yes
Image Stabilization No
Flash Built-in
Range: 1.64 to 4.92 feet
Connectivity Bluetooth
USB 2.0 Micro-B
Built-in microphone
Power Built-in rechargeable lithium-ion battery
Approx. 100 Shots
Dimensions 3.25 x 4.84 x 1.44 inches
Weight 8.99 oz.

Focal Length 28mm 35mm equivalent
Aperture Maximum: f2
Minimum Focus 3.94 inchses


Fujifilm said the LiPlay will be available in three colors on June 14. Adorama and B&H are both now accepting pre-orders for $159.95.

For more information see the news release below.

Fujifilm Introduces Hybrid Instant Camera instax mini LiPlay

New-generation instax with sound-recording capability!

Capture memories in an instax print with audio message

Mini-format film "Confetti" and square-format film "Star-illumination" with metallic frame also available to add a touch of flamboyance to your pictures

TOKYO -- Fujifilm Corp. has announced that it will release a hybrid instant camera "instax mini LiPlay" (hereinafter "LiPlay"), which supports credit-card-size film, on or after June 14 on a market-by-market basis. The model is a new addition to the lineup of "instax" instant cameras, which allows you to enjoy photo prints on the spot. The camera's main unit is the smallest and most lightweight in the history of the instax series for outstanding portability. Yet, at the same time, the camera is packed with new features such as the "Sound" function to convey a voice message or other audio data in the form of a QR code included in a photo print and the "Direct Print" function to print images in your smartphone on instax film -- broadening the scope of situations the camera can be enjoyed.

Fujifilm has also announced new metallic instax mini film "Confetti" and instax square film "Star-illumination," available in two designs, adding a touch of creativity to your photos.

The "instax" series of instant cameras, launched in 1998, is affectionately called "Cheki" in Japan, where it has enjoyed wide popularity for over 20 years. Today, it is sold in over 100 countries around the world, including Europe, Americas and Asia Pacific, with the cumulative number of shipments topping 45 million worldwide. It has been particularly loved by the digital-native generation in their teens and young adults who have embraced it as a communication tool, saying "It is fun to share those precious moments in life in the form of photo prints. When I hand photo prints to my friends, it gives me a real sense of connection with them."

The new "LiPlay," is a hybrid instant camera that allows you to review photos captured on the device via the LCD monitor on the back of the camera and choose images you want to print. The camera's "Sound" function is capable of recording up to ten seconds of audio. The function converts the audio data into a QR code and adds it to a photo to be printed out together. The audio can be replayed by scanning the printed QR code with a smartphone. This allows you to give a photo together with your description about the pictured scene. The camera also features the "Direct Print" function, which transfers a photo taken with your smartphone to the LiPlay for printing. You can print your favorite picture in your smartphone easily on instax film and share it with your friends. To make it easy to take a group photo, the camera also offers the "Remote Shooting" function so that you can use a smartphone operation to release the shutter while standing away from the camera itself.

The camera body boasts a streamlined and stylish design. Its compact and lightweight form factor makes it easy to carry. Buttons and dials for basic operations such as shutter release and "Sound" function are laid out for advanced operability. Extra attention has been paid to perfect the camera's texture. The camera comes in three colors, each of which has different surface processing, such as embossed or smooth finish.

Fujifilm will continue to broaden the world of the "instax" instant photo system for on-the-spot photo printing.

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