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Olympus Brings E-PL10 to North America Share This on LinkedIn   Tweet This   Forward This

12 February 2020

Olympus has introduced its E-PL10 to North America. The newest addition to the PEN Lite series of Micro Four Thirds cameras features a TruePic VIII image processor, 4K video and in-body image stabilization with a 180° flip-down LCD.

The built-in WiFi or Bluetooth allows the Olympus Image Share smartphone app to connect to a smartphone to transfer images and share them on social media.

The E-PL10 is available in white, black and brown, each variant designed with premium materials and fashionable finishes, including leather grain, brushed aluminum, a grip, large mode dial and built-in hidden flash.


Highlights of the E-PL10 include:

  • 16.1-megapixel Live MOS sensor
  • TruePic VIII image processor
  • UHD 4K video recording at 30 fps
  • 3.0-inch 1.04m-dot 180° flip touchscreen


Specifications for the include:

Sensor 16.1-megapixel MOS sensor
Bit Depth 12-bit
Lens Mount Micro Four Thirds
Viewfinder None
Monitor 30-inch, 1,040,000-dot, 180° tilting touchscreen LCS
Shutter Mechanical Shutter:
  1/4000 to 60 seconds
  0 to 30 minutes in Bulb mode
Electronic Shutter:
  1/16,000 to 60 seconds
Frame Rate Up to 8.6 fps at 16.1-Mp for up to 14 Raw files
Up to 8.6 fps at 16.1-Mp for up to 220 JPEGs
ISO Auto, 200 to 25,600
Extended: 100 to 25,600
Autofocus Yes
Live View Yes
Image Stabilization Sensor-Shift, 3-Axis
Flash Built-in, TTL, Hotshoe
17.72 feet at ISO 100
Maximum Sync Speed: 1/250 second
Movie UHD 4K at 23.976p/25p/29.97p
Full HD at 23.976p/25p/29.97p
HD at 23.976p/25p/29.97p
Clips up to 29 minutes
Built-in stereo mic
Connectivity WiFi, Bluetooth
Micro-B (USB 2.0), HDMI D (Micro)
Power BLS-50 rechargeable lithium-ion battery
7.2 VDC, 1175 mAh
350 shots
Dimensions 4.6 x 2.7 x 1.5 inches
Weight 13.4 oz.

Mount Micro Four Thirds
Focal Length 14mm to 42mm (28mm to 84mm 35mm equivalent)
Aperture Maximum Aperture: f3.5 to f5.6
Minimum Aperture: f22
Angle of View 75° to 29°
Minimum Focus 7.87 inches
Magnification 0.19x
Optical Design 8 elements in 7 groups
Autofocus Yes
Image Stabilization No
Filter Thread 37mm
Dimensions 2.4 x 0.91 inches
Weight 3.99 oz.


Olympus said the E-PL10 is available now for $599.99 (body only) or $699.99 bundled with the M.Zuiko Digital ED 14-42mm f3.5-5.6 EZ Lens, camera case, lens cloth and SD memory card.

Adorama and B&H are both now accepting pre-orders.


A Compact and Sophisticated Interchangeable Lens Camera That You Can Take Everywhere

CENTER VALLEY, Pa., Feb. 12 -- Olympus America Inc. has introduced the newest addition to its PEN Lite series of Micro Four Thirds System standard interchangeable lens cameras to our region, the Olympus PEN E-PL10. Drawing from the classic style of the 1963 PEN-F, the E-PL10 features an attractive clean aesthetic, thoughtful design, packed with a TruePic VIII Image Processor, built-in pop-up flash and a wide array of expressive photography functions. The compact, lightweight body is equipped with in-body Image Stabilization and a 180-degree flip-down LCD screen with step-by-step touch menu interface to guide the user as they capture beautiful photos in any situation.

The Olympus PEN E-PL10 delivers blur-free high image quality with a simple touch operation. It is packed with features that expand creative expressions, such as Selfie, Art Filters for impressive, artistic finishes and offers compatibility with various interchangeable lenses. By using the built-in WiFi or Bluetooth in conjunction with the Olympus Image Share (OI.Share) smartphone app, the camera easily connects to a smartphone to transfer images and share them on social media. Tutorial videos are also available to learn photography techniques using OI.Share, making it the perfect interchangeable lens camera for the beginner photographer. The PEN E-PL10 packs versatile features in a simple, sophisticated, compact design, available in three trendy colors that you can take everywhere.

Stylish, Premium Finished Design with Hidden Flash

The E-PL10 is available in white, black and brown. Each are designed with premium materials and offer chic finishes, including leather grain, brushed aluminum, a grip to make it easy to hold, large mode dial and built-in hidden flash, turning this camera into a fashion accessory. When paired with the M.Zuiko Digital ED 14-42mm f3.5-5.6 EZ wide-angle zoom lens, it is highly portable and lighter than a 16 oz. bottle of water.

Intuitive Guides with Simple Touchscreen

Never get frustrated with your camera again. The Olympus PEN E-PL10 removes the guesswork from your photography with four primary assist options on the mode dial that cater to users based on skill level: Auto, Scene, Advanced Photo and Art Filters. For carefree photography, Auto Mode precisely detects the scene, lighting, subject and camera motion and automatically selects the optimal settings. Auto Mode ensures reduced blur for clear, sharp photos by detecting camera shake and moving subjects, then adjusting its settings accordingly. For additional control or hard to capture shots, Scene Modes allow the user to quickly customize the camera's settings directly from the touch screen. Double-tap to choose from one of the following six categories: People, Motion, Indoors, Nightscapes, Scenery or Close-ups. Follow the on-screen prompts to capture challenging shots, like a candle-lit birthday cake or a running pet with a blurred motion background. The Shortcut button directly jumps to the primary settings in each photography mode. It provides an efficient navigation to the settings you need without having to fumble through cumbersome menus or instruction manuals.

180-Degree Flip Touchscreen with Automatic Selfie Mode

The PEN E-PL10's unique flip touch screen makes photography and learning how to capture a great photo easier. Simply touch the subject shown on the LCD monitor to simultaneously focus and activate the shutter (Touch AF Shutter). When the monitor is flipped down, it automatically switches the camera to Selfie mode for easy and beautifully exposed selfies in all conditions, day or night. You can also select e-Portrait for brighter, smoother skin or switch to movie recording with a simple touch operation. With Touch AF high-speed autofocus, the camera instantly focuses and captures with a simple touch of the screen.

Next Level Photography Features and Customizable Art Filters

The PEN E-PL10 uses a 16-Megapixel image sensor, paired with Olympus' dual-core TruePic VIII Image Processor to deliver outstanding quality in every image. Advanced Photo mode provides functions that generally require advanced photography techniques, but is simple to operate. Anyone can capture a multi-exposure photo by simply overlapping two images in Multi Exposure and capture light trails of stars or catch crisp trails of automobile headlights and taillights without the risk of overexposure, using Live Composite. Silent Mode, which mutes shutter and operation sounds, is now possible in P, A, S and M modes as well as AP mode. Art Filters make it easy to create distinctive photography in-camera, no post-editing required. With 16 unique Art Filter options, you can capture creative photos simply by scrolling and tapping on the screen. Use the new Fine Tune option to adjust the level of Art Filter effects while checking the results on the screen to create the photo exactly how you like. High Speed Sequential Shooting of up to 8.6 frames-per-second in Single AF Mode or up to 4.8 frames-per-second in Continuous AF Mode, ensure that the shot is never missed.

Handheld Shake-Free Still and Smooth 4K Video

This model is equipped with 3-Axis in-body Image Stabilization, allowing the user to capture blur-free photos handheld without the need for a tripod, even in situations where camera shake can cause blur nighttime photography, dim indoor situations, while shooting video or when using a telephoto or macro lens). The PEN-E-PL10 captures smooth UHD 4K 30p video for ultra-high-resolution capture, no stabilizing gear needed. In-Movie Capture allows the user to capture an 8-megapixel image from a 4K video.

Easy Wireless Sharing with Built-in Bluetooth and WiFi

Use the built-in WiFi and Bluetooth with the free Olympus Image Share (OI.Share) app to easily connect the camera and smartphone to import images and wirelessly share with friends and followers. By using the Share Order function, selected photos or videos on the camera will be automatically transferred to your smartphone once the camera is turned off. Convenient remote control of the PEN E-PL10 allows the user to control the camera settings and compose images all from a smart device, perfect for when the user wants to be in the picture. OI.Share also provides a camera how-to guide, containing tutorial videos of photography techniques and a digital guidebook packed with other useful photo tips.

Versatile Interchangeable Lenses

A versatile lineup of compact, lightweight, high-performance interchangeable lenses are available, including bright, single-focal-length lenses, as well as macro lenses, to deliver beautiful defocusing effects. Dramatically expand the possibilities of photographic expression with the perfect lens.

Separately Available Accessories

Genuine Leather Body Jacket (CS-45B), Genuine Leather Shoulder Strap (CSS-S109LL II) and Genuine Leather Lens Cover (LC-60.5GL). These genuine leather accessories are designed to protect the camera and enhance its design.

Pricing and Availability

The Olympus PEN E-PL10 is available now in white, black and brown to easily to match with any style. The camera body only will have a suggested retail price of $599.99 and $779.99 CAD. The camera body bundled with the M.Zuiko Digital ED 14-42mm f3.5-5.6 EZ Lens, camera case, lens cloth and SD memory card will have a suggested retail price of $699.99 and $899.99 CAD.

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